TIGER BEER’S “LIVE IT UP” PARTY!

As part of Tiger Beer’s new campaign titled “Languages”, the brand will be hosting a “Live It Up” party to be held on 24 March 2012 from 3pm to 7pm at a mystery location. The event is being organised to bring to life a unique beer and social experience for Tiger Beer fans.

The event will immerse guests in a distinct party concept and entertainment through a number of stage games and music performances will be provided. A lucky draw, offering guests the chance to win a luxurious hotel stay, a tablet, as well as Tiger Beer, will also be held. Additionally, guests will receive a door gift and get to enjoy free flow of Tiger Beer and Tiger Crystal, to be consumed responsibly, for the first 2 hours of the event duration.

Tiger Beer fans who are keen to attend the event can do so by participating in Tiger Beer’s “Spin It to Live It Up” contest on the brand’s Facebook page [www.facebook.com/TigerBeer.sg]. Winners of the contest will be directed to download the new Tiger Beer mobile application, available to all iPhone users for free, to find out more about the details of the event and download a unique QR code that admits two persons to the party.  Non-iPhone users will be issued the QR code through email.

For more information, please log on to Tiger Beer Singapore’s website at www.TigerBeer.com.sg and Facebook page at www.facebook.com/TigerBeer.sg